|
|
2001.05.23
NTT COMWARE CORPORATION and Sun Microsystems team up to optimize companies' customer-related business with "e-Optimization"
NTT COMWARE CORPORATION
Sun Microsystems, Inc.
NTT COMWARE CORPORATION (Head Office: Minato-ku, Tokyo, President: Yuji Matsuo) and Sun Microsystems, Inc. (Head Office: Setagaya-ku, Tokyo, President: Toshiaki Sugawara) agreed to work on a joint project to promote "e-Optimization (*1)," a total solution that enables IT customer-oriented business start-ups to optimize their marketing of products and services and their responses to the customers.
e-Optimization streamlines inbound transactions from customers by using the Internet and cost-reducing VoIP (*2) to call centers, the frontline in customer service, and enables a strategic outbound approach to customers by implementing strategic data mining (*3) that precisely forecasts customers' purchasing tendencies based on accumulated information. The service digitizes commercial activities including transportation, financing, and settlements with e-commerce applications. The service provides total support for business activities that allow businesses to quickly and accurately respond to customer needs, optimize the whole process from planning to sales of products, and, in the long run, improved productivity assures a high return on investment. These service offerings are available only through this joint project that teams NTT COMWARE CORPORATION's technical capabilities in the fields of Customer Relationship Management (CRM) (*4), VoIP, Supply Chain Management (SCM) (*5), mobile technologies and ASP (*6), and Sun's technical reputation in hardware and middleware with its market share in servers.
Sun is the leader in promoting network computing on open interfaces and industrial standards-compliant solutions for open computing environments. Java™(*7) technology allows the creation of secure programs regardless of hardware and software. The Company plays a critical role in the IT marketplace. Most recently, Sun has proposed and promoted JAIN™(*8), a set of Java APIs that enable the development of high value-added telecommunications services that are versatile and secure by integrating conventional telephony networks, IP networks, and wireless communications networks. The Company also provides the Sun Ray ™Enterprise System (*9) in which servers administrate and operate an entire infrastructure, including the operating environment, applications and each users' environment. End users are completely freed from system administration tasks.
NTT COMWARE CORPORATION is the top provider of integrated IT services including consulting and outsourcing based on its achievements and know-how in developing, maintaining, and operating sophisticated telecommunications systems. NTT COMWARE CORPORATION is the IT solution division of the four NTT Group companies (NTT, NTT East, NTT West, and NTT Communications) in charge of development and operation of call center systems for line applications and troubleshooting. This experience has led to the development of a variety of applications and the know-how to create customer satisfaction and produce high returns, such as Sales Force Automation (SFA) (*10) that streamlines marketing activities by properly apprehending and analyzing customer demand.
With this joint project, NTT COMWARE CORPORATION provides integration and network services, and development of market-intensive solutions for e-Optimization. Sun supports NTT COMWARE CORPORATION in the development, assessment and configuration of e-Optimization by making the most of the know how it has accumulated at its iForce™ Ready Center(*11).
It is projected that sales and marketing activities will produce aggregate orders of ¥120 billion by the end of fiscal 2005.
Glossary
*1 e-Optimization
e-Optimization implies an integrated solution for optimizing companies' customer-related businesses by means of information technology.
*2 VoIPÅiVoice over Internet ProtocolÅj
VoIP transmits voice data over TCP/IP networks, such as the Internet or a company's intranet. It is applied to in-house telephony using LAN and Internet telephony.
*3 Data Mining
Data mining aims to forecast customer tendencies by clarifying relationships and common patterns between unrelated data. This enables marketing actions, including segmentation of customers and detailed marketing planning by forecasting prospective customers and those who may cancel.
*4 Customer Relationship Management (CRM)
CRM is a method for stabilizing long-term relationships with customers by facilitating coherent management based on detailed, IT-centric customer database incorporating all transactions with individual customers with regard to the marketing of products, maintenance services and responses to inquiries and complaints.
*5 Supply Chain Management (SCM)
SCM aims to minimize inventory and costs by using information technology to comprehensively manage the whole range of business activities from order requests, material procurements and development to production, inventory management, product delivery and marketing.
*6 Application Service Provider (ASP)
An application provider that allows customers to access proprietary application software via the Internet, VPN and dedicated lines. Users with a Web browser can access the application software provided by the ASP. Users are freed of the cumbersome tasks of installation, maintenance and version management of the application, resulting in greater customer satisfaction.
*7 Java
Java is a programming language developed by Sun Microsystems, Inc. It has powerful security mechanisms and rich networking functions, and is intended for a networking environment. Software developed in Java is independent of specific hardware and operating systems, and can run on multivendor platforms. A complete revision, Java 2, was released in 1999 with a whole new set of capabilities.
*8 Java APIs for Intelligent Networks (JAIN)
The JAIN APIs are a set of Java technology-based APIs (Application Programming Interfaces) that enable the development of next-generation telecommunication services on the Java platform. JAIN allows network service providers to rapidly develop services transparent to the network, including conventional telephony networks, IP networks and next-generation wireless networks. Experts from all over the world are working to make JAIN compliant with Java.
*9 Sun Ray Enterprise System
A computing model in which servers administrate and operate an entire infrastructure including operating environments, application and unique user environments, and end users are freed of system administration tasks.
The Sun Ray Enterprise System is an optimized solution applicable to call centers and other workgroups in which a rotating staff works in shifts on a single computer, and also educational and financial services, libraries, and Application Service Providers (ASP) in which an unspecified number of users use a limited number of desktop computers.
*10 Sales Force Automation (SFA)
SFA is a method or information system used to streamline the operations of the sales and marketing division within a company by leveraging PCs, Internet, mobile access and other telecommunications technologies.
*11 iForce Ready Center
A solutions testing center that supports a client's Internet strategy. The center provides customers with total support for designing and configuring a dotcom strategy, including architecture tune-ups and implementation testing.
- Sun, Sun Microsystems, JAIN, Java, Sun Ray and iForce are either registered trademarks or trademarks in the United States and in some nations outside the United States.
- The logos and Solaris are registered trademarks of Sun Microsystems, Inc.
- UNIX is a registered trademark of X/Open Company Limited in the United States and in some nations outside the United States.
|
|
|
|
